Superstition Meadery
My Role: Integrated Designer, Creative Direction, Art Direction
The project originated from an Excel spreadsheet that compared national and international distribution data. Leveraging the client's established branding guidelines, I transformed this raw data into a visually appealing and easily digestible table format.
This redesigned presentation served to:
Enhance data clarity and accessibility
Improve visual engagement for both clients and customers
Maintain brand consistency while optimizing information delivery
The resulting document effectively bridged the gap between complex distribution data and user-friendly presentation, facilitating better understanding and decision-making for all stakeholders involved.