True Blogger Giveaways
My Role: Integrated Designer, Creative Direction, Art Direction
The project objective was to develop branding for a new joint venture created by two established Instagram influencers with extensive experience in social e-commerce. Based on their industry insights, the co-account owners provided clear direction regarding color preferences and naming options.
My role involved:
Analyzing competitors in the marketplace
Developing a distinct visual identity
Creating branding elements that would give the new account a competitive edge
By leveraging the co-owners expertise and my design skills, we crafted a brand identity that aligns with their vision and stands out in the social media landscape.
The resulting brand can be viewed on Instagram: @TrueBloggerGiveaways
